The Super Bowl Shuffle at 40: how a goofy rap classic boosted the Bears’ title run
A new documentary charts how a song that featured a 335lb rapper and bad dancing went viral in the pre-internet era
The Chicago Bears are 8-3 and soaring in this season’s NFL standings. For a fanbase that’s grown accustomed to looking up at the division rival Green Bay Packers and looking ahead to the next season’s prospects, it’s reason to smell the roses and indulge in some light strutting. But even as fans find themselves looking forward to the Bears’ first playoff berth in five years, something that once seemed unthinkable with a second-year quarterback and a rookie head coaching helming a squad that managed only five wins last year, no fan is thinking the 2025 Bears have a Super Bowl run in them – not without a rap song to lay the marker down.
Before the 1985 edition of the Bears romped to victory in Super Bowl XX, they tempted fate by recording The Super Bowl Shuffle. Although the song only peaked at 41 on the Billboard Hot 100 charts, the accompanying video came to rival Michael Jackson’s Thriller for popularity as it popped up endlessly on TV during the Bears’ title run. “The Super Bowl Shuffle went viral in an age where there was no viral existence like we know it today,” the song’s recording engineer, Fred Breitberg, says. “It was a phenomenal entity as well as being a good record.”
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© Photograph: Paul Natkin/NFL

© Photograph: Paul Natkin/NFL

© Photograph: Paul Natkin/NFL


