The launch of AMD's RDNA 4 graphics cards appears imminent. A month after sparking interest with a weird announcement at CES and following confirmation of a March release window, AMD CEO Dr. Lisa Su narrowed that down to “early March” during the recent Q4 2024 earnings call. Su stated that these cards will be available for purchase, not just pre-order, suggesting a full product launch by then. 

This news somewhat corroborates the recent rumours of a dedicated AMD press briefing for the Radeon RX 9070 series in late February, a plan that now seems to be confirmed by Su's statement. Adding further credence to the timeline, Uniko's Hardware (via VideoCardz), citing a source, claims to have pinpointed the launch date to March 6th, echoing Su's “early March” timeframe.

It's worth recalling that the launch was initially slated for January 23rd but was pushed back. While AMD remains officially silent on the matter, the fact that many reviewers have already received RX 9070 cards for testing and reports of retail availability suggests that preparations are well underway. This additional six-week lead time could translate to healthier stock levels for the Radeon RX 9070 series GPUs, addressing a common concern with previous Radeon launches. Finally, it's important to note Su's specific mention of the 9070 series, suggesting that the initial launch won't likely include any other GPUs.

Meanwhile, Nvidia remains tight-lipped about its RTX 5070 series, the Radeon RX 9070's competitor. While previous reports point to a February 20th release for the RTX 5070 Ti, with the 5070 following later, no firm date for the latter has been officially announced. Unlike AMD, however, Nvidia has already revealed pricing for its upcoming cards, with the 5070 Ti expected to cost $749 and the 5070 to go for $549.

KitGuru says: Are you planning on upgrading your GPU soon? Will you wait for the AMD Radeon RX 9070 to be released before deciding which GPU to get?

Since its initial reveal in January, AMD's Radeon RX 9070 series has been shrouded in uncertainty. While board partners showcased their custom designs at CES 2025, AMD remained tight-lipped about the release date, leaving attendees and enthusiasts scratching their heads. Subsequent, somewhat cryptic social media posts from an AMD official hinted at a March launch, promising a dedicated event to unveil the new cards properly. However, nothing has been made official yet.

Now, whispers from the industry suggest that the RX 9070 series could be upon us sooner than expected. According to Benchlife (via @harukaze5719), AMD is aiming for an announcement before the end of this month. Interestingly, the Chinese website points to a press conference rather than a full-blown launch event. While AMD hasn't held a formal announcement event, the details of the new cards, including their names, did appear in their CES press kit, blurring the lines somewhat.

Although the report mentions the date for the event, it doesn't say anything regarding the actual release. However, the latest reports point to late March, so it could take about a month after the announcement to see the first Radeon RX 9070 series GPUs hitting the shelves.

While the usual suspects like stock levels and software optimisation might have been part of the reason for the delay of these cards, Nvidia has also undoubtedly played a significant role here. With the GeForce RTX 5070 series also expected to launch in the latter half of February, AMD is likely playing a waiting game, carefully assessing the market response to Nvidia's offerings before finalising its pricing strategy.

KitGuru says: Do you have high hopes for the AMD Radeon RX 9070 series graphics cards?

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