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An N.H.L. Team Quickly Moved to Utah. Renaming It Is Taking Longer.

Par : Tim Balk
The Utah Hockey Club is searching for a new name, but it’s skated into a marketplace crowded with trademarks.

© Christopher Creveling/USA TODAY Sports, via Reuters

The U.S. Patent and Trademark Office has rejected several proposed new names for the Utah Hockey Club, formerly the Arizona Coyotes.
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