"They're no longer putting a gun to your head and saying, ‘Give me your cash’. Instead, they're saying, 'Give me your phone,'" the cabbie union spokesman said.
The pricey ad from the blockbuster director – known for action flicks like “Armageddon,” “The Rock” and the “Transformers” series – will likely be unveiled on the jumbotron inside New Orleans’ Caesars Superdome just before the game.
"I feel as if those t-shirts at Belleville High School are sending a clear-cut message to these kids in order to intimidate them and to bully them," one teacher wrote afterward on social media.